What I Learned at Disney by Coach Chad
While we were at Disney, we had a fantastic time but also kept our eyes open to see what the Greatest Place on Earth does business-wise. These are the top 3 that really stuck out:
- People are willing to pay a premium for a life-changing experience. While we were walking around the parks, we saw people wearing shirts that said, “Mo$t Expen$ive Vacation Ever!” in Disney script. People joke about it but this place is CRAZY expensive. $400/night for the hotel room plus $100/person/day for the park tickets. That doesn’t even include food or souvenirs! And we’re talking about thousands of people paying this every day of the year. But here’s the kicker: Disney is worth it. I’m sure we’ll be right back in those long lines again in a few years (when Evelyn is actually old enough to remember it).
- It takes a huge team of people to create a magical experience. Even before our vacation started, we received emails and a gift box with our Disney bands in the mail to let us know they were excited about us arriving. From the driver of the Disney bus who picks you up from the airport and takes you to all the parks to the girl who took our photo (with our own camera) to the hotel employee who gave us a wine opener to open a bottle we brought in our room to the ride attendants who greeted us with a smile and helped us navigate the park, everyone genuinely seemed to love their jobs. Being open every day of the year (except Christmas), I asked someone how they get any upkeep done around the park. She told me that every night when it closes at 1AM, an entire crew of workers comes in with trucks, cranes, and powerwashers to make everything look brand new again. Every. Single. Night. And the product of all that cohesive teamwork is something truly magical.
- Customer service is clearly their #1 priority. While we were at Magic Kingdom, Evelyn lost one of her brand new Reebok Nanos. It fell off a bridge into the water below. We notified a Disney employee who told us that they do not send anyone out during park hours because it does not look good, but to ensure we continued to have a good time, they gave us a $50 voucher to purchase a new pair of shoes at the park! They wanted to help Evelyn with her “Cinderella Syndrome” and were kind enough to replace her shoes, even though it was no fault of their own! You may have seen those sweet Minnie Mouse Crocs running around the gym. Talk about taking care of your people!
It was really eye-opening to visit Disney with a focus on what they’re doing to make everything feel so special. I was truly blown away by how hard they work and how much effort goes into the entire experience. To think that they do this for thousands of people every day is mind blowing. They have provided some great inspiration for things around Local!
If you’ve been there before, what did they do to make your visit magical?